Partner Spotlight: SportRaxx
Posted on 07/01/08 2:36 PM| by Kraig
Throughout the race we want to take an opportunity to thank our partners, without whom there wouldn’t be a Primal Quest. Each of them plays a vital role in the success of the race and deserve credit for allowing us the opportunity to have this great adventure.
Today’s Partner Spotlight falls on SportRaxx, a manufacturer of modular rack systems exclusively designed for pick-up trucks that will meet all of your gear carrying needs in one simple product. Designed by Jerry Simpson, and built by hand in the U.S.A., the SportRaxx product line allows you to carry your bikes, kayaks, snowboards, or any other gear all at the same time. While most rack systems force you to choose which items you want to take with you, the SportRaxx system allows you to take it all.
The hallmark of SportRaxx is customer service at every stage of the buying process. Whether it’s helping you select the best rack for your needs, guiding you through the ordering process, or advising on the use of your SportRaxx, the company stands behind it’s product every step of the way. The companies focus on the customer, and meeting their needs, before and after the sale, has set them apart from other manufacturers who are more interested in selling to the Walmart crowd rather than cater to the true outdoor enthusiasts.
I would be remiss if I didn’t note that Jerry and Sherry Simpson, the owner of SportRaxx, are part of the Primal Quest family, having worked at a number of adventure races since being introduced to the sport back in 2003. But that also means they know what adventure racers needs, and how to taylor their products to meet those needs. They even have an entire rack system designed specifically for adventure racers and their support crews.
Primal Quest is proud to be call SportRaxx one of our segment sponsors, but even more than that, we’re proud to call Jerry and Sherry our friends. Their contributions to the race go above and beyond what can be conveyed in the term “partner” and their efforts are appreciated on every level.
Thank you Jerry, Sherry, and SportRaxx!









